Redesigning the 10 year old website of INDEX Conferences & Exhibitions
Role
Product Designer
Business Requirement
The ICE website needed a redesign post-corporate rebranding to align with the updated visual identity. Its non-responsive design posed usability issues, and the information architecture didn't match the company's vision, prompting a comprehensive overhaul for a cohesive, user-friendly experience.
Project Goals
- To design a fresh & modern look for corporate site that matches with the current brand guidelines & industry standards
- To redesign the Information architecture (sitemap) of the site to focus on the services INDEX provides rather than the events it organises
Solution
All Services
About INDEX
Event Details
Careers